Google’s local search results are changing as AI becomes a bigger part of how people find landscaping companies. Your Google Business Profile, reviews, website, and other local signals all affect whether your business appears when potential customers search.
In this webinar, we’ll break down what has changed, how AI is affecting local visibility, and what landscapers should update now. You’ll learn where to focus before the spring rush so your business is easier to find when customers are ready to hire.
Thursday, October 29
11am Pacific | 2pm Eastern
Live on Zoom
What You'll Learn
✅ What’s changing in local search as Google uses AI to answer more specific customer searches
✅ How Google uses your Business Profile, website, reviews, and other business information to understand your company
✅ Why consistent information across your Google Business Profile and website matters for local visibility
✅ How reviews can affect the information and recommendations customers see when searching for local businesses
✅ What to review and update now so your landscaping company is better prepared for the spring rush
Webinar Starts In...
Thursday, October 29, 2026 at 11 AM Pacific
A Digital Marketing Refresh for the Green Industry
Many businesses lose jobs simply because of how they handle incoming leads. In many cases,
small website updates can make a big difference in converting visitors into customers.
In this free webinar from Everbearing Services, we’ll look at features like missed call text-back,
web chat, and a 'request a call' button that make it easier for leads to connect with you in the
way they prefer.
We will offer tips and tricks for inbound calls and your website that will increase close rate and
conversions, as well as how to modify services on your site to target the leads that you want.
You will also learn how marketing automation can help you stay in touch and engage more clients
with less effort.
Finally, we’ll talk about the growing importance of social proof in closing clients and share simple
ways to build trust and credibility online.
The 5-Minute Revenue Window
Learn why fast response is critical, and how
to stop losing leads.
Simple Automations for More
Leads
Easy ways to follow up with customers and
streamline responses.
Turn Clicks into Clients
Quick website fixes you can do to start
seeing more traffic today.
Who is Ron McCabe?
Ron is founder and president of Everbearing Services, a growth engine for the green industry. He brings over 25 years of business growth experience, with 16+ years focused specifically on the landscaping industry.
Ron is internationally recognized for his SEO expertise and has helped numerous companies scale from small operations to multimillion-dollar enterprises.
Each month, Ron hosts the Landscape Business Growth Lab podcast. Every episode features candid conversations with landscape business owners and industry experts. Guests offer real insight and stories that can only come from working in the green industry.
Space for this webinar is limited. Make sure
to register now to secure your spot.
